Social Media Marketing Agency That Drives Real Results

Are you ready to transform your business by leveraging the power of social media? Emerald Digital is an award-winning social media marketing agency. We are a team of experienced online marketers who are passionate about helping businesses grow their online presence. We help businesses reach their target audience and achieve their marketing goals. Contact us today to learn more about how we can help you grow your business.

Let’s Grow Your Business

Fill out the form below to schedule a free consultation.

Get A Free Proposal

As mentioned in

Take Your Brand To New Heights With ROI Driven Social Media Marketing Services

3.81 billion people globally are using social media. This means if your brand is not maintaining an active social media marketing strategy, you’re missing out on reaching about half of the world’s population. You need a social media marketing agency to put forward a compelling strategy and world-class execution.

The rise of social media in the early 2000s gave businesses a new and unique opportunity to reach audiences quickly, efficiently, and for free. Previously, companies had to PAY to spread their brand’s messages in something referred to as a “newspaper.” Brands can now utilize social media marketing to communicate with people all around the world, from the beaches of Guam to the icy tundra of the North Pole.

Digital marketing is constantly evolving, and social media has truly been at the heart of it’s evolution. In its prime, MySpace boasted about 250 million users in the U.S. For some context – around that time, Beyonce released ‘Crazy In Love,’ and being a Nickelback fan was still considered cool. Yet by 2008, Tom’s social hub was surpassed in popularity by Facebook. Soon, Instagram become the coolest kid on the block. Then Snapchat, followed by TikTok. Don’t be like MySpace. Let us stay on top of industry trends so you don’t get left behind. And by the way, this is a safe space, we won’t judge if you’re still a Nickelback fan (well, we will try not to).

Drive Results

Build Trust

Generate Revenue

What Are Your Social Media Marketing Services Needs?

As a business owner, you know that social media is a powerful tool to reach new customers and grow your brand. But what you may not know is that social media marketing services can help you take your business to the next level.

A good social media marketing service will help you create and maintain a strong social media presence. They will help you create content that is engaging and shareable, and they will also help you manage your social media accounts so that you can focus on running your business. In addition, social media marketing services can help you track your results and measure your success. They can also provide you with valuable insights into your customers and your competition.

Establishing Your Brand Identity

Send a clear-cut message to users about who you are and what you bring to the table from the moment they see engage your content.

Managing Community
Engagement

Proactive engagement with users on your behalf, answering questions, and knowing how and when to reply.

Social Media
Content Creation

Emerald Digital creates compelling social media content that truly resonates with your audience. We produce posts, reels, stories, videos, infographics, and much more.

Generating &
Converting Leads

We utilize important data to attract your unique audience of users who we’ve determined are likely to be interested in utilizing your product or service, building direct ROI.

Increasing
Brand Awareness

Gain more followers and achieve an increase in engagement to further legitimize your brand.

Finally, a partner you can rely on.

Schedule a call

What Are The Benefits Of Social Media Marketing Services?

As a business or brand owner, you may be wondering if social media marketing services are worth the investment. After all, social media is free, so why pay for someone to do something you can do yourself? The answer is simple: social media marketing services are worth the investment because they can help you reach a larger audience, more effectively engage with your target market, and grow your brand or business.

Here are just a few of the benefits of social media marketing services:

Reach a Larger Audience: Social media marketing services can help you reach a larger audience than you could on your own. This is because social media marketing agencies have access to tools and resources that you may not have, as well as the manpower to effectively implement a social media marketing strategy.

More Effective Engagement: Social media marketing services can also help you more effectively engage with your target market. This is because social media marketing agencies understand the nuances of each social media platform and how to use them to reach your target market.

Grow Your Brand or Business: Finally, social media marketing services can help you grow your brand or business. This is because social media is an effective platform for remaining top of mind and building a dedicated community.

What Is a Social Media Marketing Agency?

A social media marketing agency is a team of marketing professionals with expertise in social strategy, communication, content creation, social advertising, copywriting, and analytic analysis.

A social media marketing agency will manage a brand’s social media presence to increase followers, communicate with the audience, provide customer support, increase brand awareness, generate sales and achieve other business goals.

The way we communicate and connect with others has drastically changed. We can connect with millions of people at the click of a button. There is an opportunity for brands to better communicate and listen to their customers. Today social media marketing is simply a channel that cannot be ignored.

example social media marketing agency posts

What Are Social Media Services?

A social media agency should have a team of experienced and knowledgeable social media experts who can provide its clients with the best possible advice and guidance when it comes to social media. The agency should also be able to offer a comprehensive social media management service, which should include creating and managing social media accounts, posting content, monitoring activity, and engaging with users.

Finally, a social media agency should also be able to offer a comprehensive social media advertising service. This should include creating and managing ad campaigns, targeting specific audiences, and measuring results.

Social Media Strategy

Content Creation

Community Management

Social Ad Management

Social Content Publishing

Social Listening & Research

Project Management

Social Reputation Management

Analytics & Analysis

What Does A Social Media Marketing Agency Do?

As the world increasingly becomes digitized, so too does the way businesses market themselves. A social media marketing agency provides services to help businesses promote themselves through various online platforms. This can include creating and managing a business’s social media accounts, developing marketing strategies, creating and executing digital marketing campaigns, and analyzing data to determine the effectiveness of these campaigns.

The advantages of working with a social media marketing agency are many. Perhaps most importantly, agencies have the experience and expertise to develop and execute effective marketing plans. They also have the resources to invest in paid advertising on social media platforms, which can reach a large audience quickly and efficiently. In addition, social media marketing agencies can provide valuable insights into how customers interact with a business online, which can help inform future marketing efforts.

There are some things to keep in mind when considering working with a social media marketing agency. First, it’s important to find an agency that is a good fit for your business. Make sure to ask about their experience, areas of expertise, and case studies of previous clients. Second, be clear about your goals and objectives for working with an agency.

Featured clients

How To Choose A Social Media Marketing Agency?

There are a few key factors to keep in mind when choosing a social media marketing agency. The first is to make sure that the agency has experience with the social media platforms that are relevant to your target audience. The second is to make sure that the agency has a good reputation. The third is to make sure that the agency can accomplish your goals within your budget.

Check The Agencies Reputation

Experience is everything. It’s worth your time and effort to check the reputation of the agency you are looking to work with. Have they won awards? Do they have positive reviews? Has the agency been recommended by a friend or client? Is the social media marketing agency mentioned in mainstream media or press publications?

Emerald Digital is award-winning and frequently contributes to places like Entrepreneur.

Meet With The Agency

This is important so that you can get a feel for their culture and how they operate. You should also ask them about their experience with the social media platform that you are interested in. Ask to see previous work and see if it fits with your creative ethos.

Our work has driven millions of online engagements.

Discuss Budget & Goals

It is important to make sure that you and the social media agency are aligned in your goals, timeline, and the financial requirements to accomplish them.

Be up front with your budget, and the agency can put together a custom proposal specific to your needs.

Your social media marketing agency is a partner in growing your business. They should grow to understand your brand, vision, and your customers.

Why Do You Need A Social Media Marketing Company?

A social media marketing company can also help you develop strategies for what kind of content to post and how often. They can help you create a posting schedule that fits your business and goals. And they can help you track your progress to see what’s working and what’s not.

If you’re not sure where to start or don’t have the time to manage your social media accounts, a social media marketing company can be a great resource. They can help you create a presence on social media and connect with your target audience.

What is social media advertising?

As a business owner, you know that social media is a powerful tool to reach new customers. But what you may not know is that social media advertising is one of the most effective ways to grow your business.

Here’s why:

1. You can target your ads to a specific audience.

With social media advertising, you can target your ads to a specific audience. This is different from traditional advertising, where you hope that your ad reaches the right people, but you don’t have much control over who sees it.

2. You can track your results.

With social media advertising, you can track your results. This means that you can see how many people saw your ad, how many people clicked on your ad, and how many people bought your product or service. This information is valuable because it allows you to adjust your ads to get the best results.

3. You can reach a large audience.

With social media advertising, you can reach a large audience. This is because there are billions of people using social media every day. This is a far larger audience than you could reach with traditional advertising.

4. You can easily manage your budget.

Social media advertising is affordable for businesses of all sizes. You can start with a small budget and increase your investment as you see results. This makes social media advertising a great option for businesses that are on a tight budget.

5. You can get started quickly.

Social media advertising is quick and easy to set up. You can create an ad in minutes and start seeing results right away. This is a great option for businesses that want to grow quickly.

Now that you know the benefits of social media advertising, it’s time to get started. If you’re not sure where to begin, contact Emerald Digital social media advertising agency. We can help you create effective ads and track your results.

What is the Emerald Digital Social Media Marketing Process?

1. Discovery

We begin a social media marketing project by defining our goals, learning about our clients, and learning about our clients’ competition, audience, and unique value proposition.

Onboarding

We onboard our social media marketing clients to truly understand the intricacies of their brand. As a marketing partner who represents your brand online, we take our role seriously. After we review basic information like contacts, competitors, and services, we discuss what really makes you stand out from the competition. We seek to understand your personality, voice, and brand ethos.

Define A Social Media Strategy

Outline our goals and the tactics we will use to achieve them. Define the metrics to measure success.

Create Social Media Guidelines

Define a consistent social media style visual, tone, and personality.

Determine Our Content Pillars

Define the themes and topics that Summit County will use to create buckets of content.

Produce A Content Calendar

We create a content calendar to plan and manage our content production.

Collect Necessary Assets

The Emerald Digital team will collect any relevant assets that may help us create the perfect social media campaign. This step is extremely important as it will help define the types of assets we need to create. We will catalog photo assets, logos, relevant copywriting, brand manuals, and videos.

2. Social Media Content Creation

Catalog Assets

Identify and source creative assets, and define the necessary content requirements for the campaign.

Create Content

Create content that fits a variety of formats (image, video, reels, story) based on your brand’s pillars and strategy.

Review & Revise

Emerald Digital will provide content mockups for client review. Wherever necessary, we will revise the content based on your feedback.

Get Client Approval

Emerald Digital social media marketing agency clients will approve content items for publishing.

3. Put The Brand In Front Of The Right People

Organic Publishing

We publish approved content to your audience, organically on your pages, and in the formats they love.

Audience Targeting

We create audience targets based on user demographics, psychographics, behavior, and interests. We can make sure people living in (or with a second home) Summit County see what you have to say.

Paid Advertising

Emerald Digital will identify and manage ad campaigns. No longer do we live in a world where organic is everything. Paid media ensures we can utilize sophisticated targeting and reach people we otherwise would not.

Iterating

Our targeting, content, and ad campaigns will evolve over time, improving on what works, and moving away from what does not.

4. Social Media Community Management

Respond To People

We are responsive. We write back. We answer comments. We are present.

Create Proactive Conversations

We create opportunities for ongoing communication. We comment on popular posts. We become an active participant in community conversation.

Relationship Building

We believe in the power of 1-1 relationships in scale. By creating genuine relationships with members of our community, we create deep connections and create advocates for our cause.

Identify Opportunities

Emerald will identify potential cross-brand opportunities or influencer opportunities.

5. Use Data To Analyze & Improve

Real-Time Data Dashboard

Emerald Digital social media marketing agency produces a real-time data dashboard that allows us to understand the performance of our campaign at any time.

Analyze Data For Insights

Numbers are useless without meaning and context. We analyze performance to uncover insights and action.

Share Our Insights

We share our insights with your team in prepared reports and frequent brand conversation. Our team and your team function as one marketing and communications department.

Act Upon What We’ve Learned

Every data point is an opportunity to do better, to improve, to iterate on what we’ve done before.

Why should a business choose Emerald Digital social media marketing agency?

There are many reasons why a business should choose Emerald Digital as their social media marketing agency. Emerald Digital has a proven track record of helping businesses grow their online presence and reach their target audiences. Emerald Digital has a team of experienced social media experts who are familiar with the latest trends and technologies. Emerald Digital also has a strong focus on customer service, which means that businesses can expect to receive prompt and efficient service.

Grow Your Business With Social Media Marketing Services

If you are looking for a way to take your business to the next level, social media marketing services are a great option. Contact Emerald Digital for effective social media.