Skip to main content

PPC and Google Ads management that ties every dollar to revenue.

We run Google Ads, Microsoft Ads and paid social for companies that need leads or sales now, with the tracking built so you can see which dollars made money. Traffic starts as soon as campaigns go live, efficiency settles over 30 to 60 days. See what it costs below. Ad spend is separate.

A paid ad creative for Loman: the headline "The Revenue Leak You Can't See" beside a gold line drawing, with a yellow button reading Calculate Your Lost Revenue.

What's in PPC management

Most agencies sell you clicks. We own the parts around the click too: the tracking that fires, the page the ad lands on and a weekly scorecard that shows which spend earned its keep.

Account audit and tracking checkWe find where money is made and where it leaks before we change a bid.

We go through account structure, match types, negative keywords, ad strength, feed health, tracking and landing pages, then scan the market for gaps your competitors have left open. The audit repeats every 30 days, so waste does not creep back in.

Google Ads and Microsoft AdsSearch, Performance Max, Shopping, Display and YouTube, with Bing mirrored.

We build high-intent search campaigns, Performance Max with your product feed and audience signals, and Shopping with Merchant Center fixed for stores. On Microsoft Ads we mirror what wins on Google and tune it for Bing, where competition is lower and clicks cost less.

Paid social that extends what worksMeta, LinkedIn, X and YouTube once the search numbers hold.

When search shows what sells, we carry that learning into Meta prospecting and remarketing, and into LinkedIn lead gen and account-based campaigns for B2B. Our Creative team makes the ads, so the angle that wins in search shapes what runs in feed.

Landing pages built for the adA click only converts if the page does.

We build and test landing pages: design and copy, A/B and multivariate tests, speed and mobile layout. A page that matches the ad lifts Quality Score and conversion rate, and both bring the cost of each lead down.

RemarketingBring back the visitors who nearly bought.

We set up site and cart abandonment campaigns, customer list and lifecycle remarketing, and dynamic product feeds for stores. Messages are split by what someone did, across search, display, video and social.

Tracking and reportingNumbers your finance team will accept.

We wire GA4 and platform conversion tags, call tracking, clean UTMs and your CRM together. The dashboard shows ROAS, CAC, CPA, MER, pipeline and revenue. In our weekly check-in we talk about what to do next, not raw exports.

Where the budget runs.

  • Google Ads

    Where buyers are already searching. Search first, then Performance Max, Shopping, Display and YouTube.

  • Microsoft Ads

    Lower competition and cheaper clicks. We import the winning campaigns, then tune them for Bing.

  • Meta

    Prospecting and remarketing, added once the economics support it.

  • LinkedIn

    Lead gen and account-based campaigns for B2B teams.

PPC or SEO? Both, in that order.

  • PPC captures demand now

    Traffic is immediate. We often launch PPC first so revenue starts while the longer work gets going.

  • SEO compounds it later

    Search work builds demand over time. It runs through our search program and shares the same tracking.

Paid results

A black Chevrolet Silverado pickup in a studio shot from the United Collection dealership campaigns.

+482%phone-call leads for United Collection in 60 days, with website traffic up 532%.

Read the United Collection case study
Fitness SaaS ad carousel cover: a gym coach spotting a member on a dumbbell press beside a rotary phone, under the headline "The owner's coaching, who's on the front desk?".
Fitness SaaS

Paid social creative for a gym software company, built around the owner who ends up covering the front desk.

The Pet Pantry ad: a chocolate Labrador chewing a treat on a patio under the text "Actual feedback our customers have left".
The Pet Pantry

Customer-feedback ads for an online pet food store, shot vertical for the feed.

How a program runs

  1. Audit

    Structure, queries, tracking and landing pages reviewed, with the gaps and the waste listed.

  2. Plan and build

    Channel mix, budget pacing and a testing roadmap tied to your CAC and ROAS targets, then campaigns built with QA on tracking before launch.

  3. Launch and tune

    Week one gets tight control: pacing, search query clean-up and quick creative swaps to hit your targets.

  4. Scale what holds

    Budgets rise only where efficiency holds. Anything that misses its target gets parked.

What it costs

  • From $3,500 a month

    Focused programs: one channel, one clear goal, a scoped job.

  • $5,000 to $10,000 a month

    Where most engagements run: several channels, landing pages, remarketing and the full reporting set.

These are our fees. Ad spend is separate, and most markets start at $1,000 to $3,000 a month in ad spend, then scale once CAC and ROAS targets hold.

How we work, and when it pays back.

  • Reportingweekly scorecard
  • Account auditevery 30 days
  • Point of contactone owner
  • Terms30 days notice
  • Day one

    Campaigns go live and traffic starts. Efficiency is still being learned.

  • 30 to 60 days

    Efficiency settles as data builds up.

  • Months 2 to 3

    Most partners see durable gains. We recommend at least 3 months to optimize properly.

PPC questions

How much does PPC management cost?

Focused programs start at $3,500 a month, and most engagements run $5,000 to $10,000 a month. That is our fee. Your ad spend is separate.

How much should we spend on ads?

Spend enough to learn fast without burning cash. For most markets that means starting around $1,000 to $3,000 a month in ad spend, then scaling once CAC and ROAS targets hold.

How fast will we see results?

Traffic is immediate. Efficiency strengthens over 30 to 60 days as data builds up, and most partners see durable gains by months 2 to 3.

What is PPC and how does it work?

You pay when someone clicks. We bid on qualified intent and show up where buyers are searching. The goal is profitable pipeline, not just traffic.

PPC or SEO?

Both. PPC captures demand now and SEO compounds demand over time. We often launch PPC first so revenue starts while SEO ramps.

How do you track and attribute results?

GA4, platform tags, call tracking, clean UTMs and CRM integration. We report ROAS, CAC, CPA, pipeline and revenue, so finance can trust the numbers.

Do we need dedicated landing pages?

It helps a lot. Strong landing pages lift Quality Score and conversion rate. We can build new pages or fix the ones you have, to fit your funnel and testing plan.

Which platforms do you run?

Google Ads, Microsoft Ads, and paid social on Meta, LinkedIn and X. We start where your buyers already show intent and expand when the numbers support it.

What are your terms?

Flexible agreements with 30 days notice. We recommend at least 3 months to optimize properly, and we earn the rest through results.

Send us your ad account. We'll show you where the money leaks.

A free ad account teardown covers your account structure, tracking, landing pages and the first changes we would make.