Ecommerce SEO

SEO that ranks your store for buyers, not browsers.

Most ecommerce SEO ranks you for your own brand name and calls it a win. We rank the product and category searches that bring new buyers, the organic revenue that compounds while your ad costs only climb.

A free teardown of your rankings, your competitors, and the searches you should own.

DuJour organic traffic up 800%, by Emerald Digital
DuJour
+800%

organic web traffic, over nine months.

DuJour grew organic web traffic 800% in nine months.

Verified results

+800%

organic traffic for DuJour, in 9 months

$3.4M

qualified pipeline for Lumini, in 60 days

324

qualified leads for Lumini, at $12.59 CPL

Recent ecommerce work: DuJour, Lumini, Loving Pets, Connyct.

How we rank ecommerce brands.

Most stores rank for their brand name and little else. We rank the pages that actually sell: products, collections, and the searches buyers make right before they check out.

01

Product and collection pages

We optimize the pages that drive revenue, product and category, for the exact searches buyers use, so you rank where the intent to buy is highest.

02

Technical and site speed

Crawlable architecture, fast load times, and a clean Shopify or platform setup. The technical foundation Google rewards and shoppers do not abandon.

03

Content that pulls demand

Buying guides, comparisons, and category content that captures shoppers earlier and funnels them to the products that fit.

04

Authority and links

Digital PR and the kind of links that move competitive commercial rankings, earned through real coverage, not spam.

Why most ecommerce SEO stalls.

The store looks great. Organic is flat. Here is usually why.

Paid social costs keep climbing.

Organic that compounds

Ad costs only go up. Organic search keeps producing revenue after the spend stops, and lowers your blended acquisition cost over time.

You only rank for your brand name.

Product and category targeting

People already searching your brand were going to buy anyway. We rank you for the non-brand product and category searches that bring new buyers.

Blog traffic that never buys.

Commercial-intent content

Top-of-funnel traffic looks nice in a report and converts at nothing. We build content tied to buying intent, mapped to the products it should sell.

Marketplaces own your search.

Own your category SERP

We make your store the destination for your category and brand searches, so you stop renting that demand from Amazon and other marketplaces.

Lumini beauty brand results by Emerald Digital

Lumini

$3.4M in qualified pipeline in 60 days.

Lumini, a beauty brand, needed qualified demand fast. We built the search, content, and conversion engine that generated 324 qualified leads and $3.4M in pipeline in 60 days, at a $12.59 cost per lead.

$3.4M
qualified pipeline, in 60 days
$12.59
cost per qualified lead
Read the full case study

The method

We target your strike-zone keywords, and we built the system that does it.

Strike-zone keywords are the terms you already rank 5 to 20 for, where one good push moves you onto page one. Position 12 to position 5 is roughly four times the clicks. We run that work on the agentic SEO system we build and open-source, so the method is transparent, it compounds week over week, and you are never locked into a black box.

View our open-source SEO kit

Common questions

How do I know my store can rank?

That is what the free teardown shows you: which product and category searches you could own, who ranks now, and where the gap is closable, before you commit a dollar.

How long does ecommerce SEO take?

Product and long-tail category positions can move in a few months. Competitive head terms take longer. DuJour grew organic traffic 800% over nine months.

Do you work with Shopify?

Yes, Shopify and the other major platforms. We handle the technical setup, collection and product page optimization, and the content and links that rank them.

Is this just blog content?

No. Content is one lever. The bigger wins are product and category page optimization, technical fixes, and authority, the things that rank the pages that actually sell.

What does it cost?

Focused SEO engagements start around $3,500 per month. Integrated programs across SEO, content, and paid typically run $5,000 to $10,000 per month depending on catalog size and competition.

See what your store could rank for.

Get a free SEO teardown. We will show you the product and category searches you should own, where you rank now, and exactly how we would close the gap.